Management

Sports Investment Specialists & Capital Advisors

Sports Investment Specialists & Capital AdvisorsThe Certus Capital Partners team brings together specialists in sports investment, sports capital raising and institutional finance. Our team has built deep relationships with the sports investors, private equity funds and family offices who are driving capital into sport globally — and has the expertise to navigate complex, cross-border sports investment mandates from origination through to close.

The Team

Adam Sommerfeld

Adam Sommerfeld

Managing Partner

An alumnus of University College London and Managing Partner at Certus Capital Partners, Adam brings deep expertise in sports investment to an exclusive clientele of UHNW investors, family offices and institutional funds seeking access to compelling opportunities across the global sports sector.

Antony Sommerfeld

Antony Sommerfeld

Associate Partner

Associate Partner with a career spanning capital introduction, artificial intelligence and energy investment. Educated at Imperial College London and UCL, with advanced AI training at Cambridge, Oxford and MIT, he brings rare analytical depth and entrepreneurial breadth to the sports investment arena.

Our Values

  • We pride ourselves on our commitment to securing investment appetite for our clients. With each engagement, we dedicate our time to fully understanding our client’s business and their capital objectives. We “join the team”.

  • With our boutique structure, we are able to focus our resources intensively on each fundraising mandate to map out the specifically defined investor landscape and focus on capital alignment.

  • We maintain relationships with +90% of investment funds currently deploying capital into the Sports & Healthcare sectors. We understand the “pulse” of the market and the appetite of our funds. We actively approach every suitably aligned investor to highlight your story until a term sheet is secured or there is a strategic shift.

  • We provide full support throughout the engagement process, delivering insight into market assessment and assisting you throughout the origination, due diligence and term sheet stages. We make strategic recommendations to provide each venture with the highest likelihood of success.